Thursday, April 16, 2020

Social Media free essay sample

Social Media: The Overlord of 21st Century Relationships Twitter, Facebook, Tumblr, Vine, Instagram The list goes on and on. Social media is an ever advancing part of modern society that has not only become a major part of most of our lives but also has played a key role in our relationships. These websites depend on user communication through the internet, which means that nothing is truly face to face. Every message, picture and post can be changed and modified the way the user would like, which can be viewed as either an advantage or disadvantage to the user. Social media also offers convenience and sense of instant gratification as very conversation occurs immediately and quite literally, at the tip of ones fingers, but is it truly worth the toll? The intriguing thing about this concept is that although one has so much control in whats happening, they also have absolutely no control at the same time. We will write a custom essay sample on Social Media or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page All in all, this epidemic, due to its nature of regressing peoples social habits and causing psychological issues, is damaging to relationships. Extensive use of social media can affect peoples social habits for the worse. Justin Marley, an acclaimed psychiatrist says, having another Internet technology that uses peoples ime might mean that they spend much less time with people in face-to face contact people may become deskilled in using verbal and non-verbal methods of communication in real world interactions Real world interactions might take longer, they might occur less frequently or Twitterers might be less likely to be included by their non-Twittering peers. When a persons only contact with people is through the internet, if faced with real life situations they might not be able to communicate in a proper fashion. This is because they are no longer used to normal colloquial anguage but instead text and chat language. This will make them awkward, which consequently makes it harder for them to maintain a relationship. Other evidence of deteriorating social skills is stated, we are hiding behind the cloak of digital text and spell-check to present superior versions of ourselves while using these less intimate forms of communication to accelerate the courting process. (Kutcher 100). When people hide their true selves behind a screen, they wont be that skilled socially since they are not used to it. If they are not able to properly socialize with the people round them, it could cause issues in their connections with other people. Along with causing a downgrade in human social skills, social media creates psychological issues in people, often ones that deal with their personality. Christine Rosen, editor and author, says, A study found that the more time and more friends people had on Facebook, the more likely they were to agree with the statement that others had better happier lives than they did, and the less likely they were to believe that life is fair. (93). When people get such notions of being unhappier than all their friends, heir self-esteem is lowered. This can create feelings of resentment within the person causing them to behave differently with others and thus negatively affecting their relationships. Another author writes, The addictive use of social media may also stem from a fear of being misunderstood. We can edit and re-edit digital messages as much as we like u ntil we decide weve perfectly conveyed our thoughts. We can make ourselves sound intelligent, meaningful, or witty. Cell phones have become the taces ot their users, and messages nave become direct retlections ot our personalities. (Ghuman 110-111). This implies that people are giving themselves a new identity to the users they are communicating with behind the screen. When these people are asked to perform in real life, their social skills wont be effective because theyre so used to portraying themselves as someone else that they arent able to represent their true identity. This could cause a mint-personality or identity crisis for them, which can put a strain on many relationships. The results of this include misunderstandings and confusion, and neither can do good to the relationship. Many would argue that technology helps social media keep people onnected in an easy quick way. Philip Winterburn says, [Social media] tools enable you to identify and Join self-organizing communities that share your interests. Social media can help find people who are similar to you and help broaden ones social network. It can aid people socially and professionally. In addition, some believe it helps keep memories intact, Nearly four years later, I sometimes type his mail address in the search box in my Gmail. Hundreds of results pop up, and Ill pick a few at random to read. (Armendariz 103). Social media offers an unlimited archive of all our online conversations, as long as you can access the account. It can prove helpful to some by showing previous important documents or even old chats with loved ones. Joining social networks where you can meet people who share the same interests as you, is not a bad thing at all; it Just has its few not-so-minor disadvantage. Rosen writes, [Social media] turns the private bonds of friendship and connection into a mass spectator sport, a game in which we are all simultaneously players and viewers (and one in which Facebook and other companies profit richly from our participation). (95). All your relationships and other intimate details of your life are laid out on a public forum for everyone to see, ruining the true essence of romance and friendship. Also, while Gmail or other social medias provide an archive of your past conversations, The power of a hand-written letter is greater than ever. Its personal and deliberate and means more than an e-mail or text ever will. (Kutcher 100). The memories that may be stored with electronics would be no where as dear to one as handwritten love notes or anything similar. Social media is a significant factor in todays current relationships. Although it is an easy form of communication, it can cause a demotion of ones social skills and personality disorders in people which negatively affects relationships. The constant conversations via the internet can result in awkwardness in real life, thus negatively affecting communication and relationships. Moreover, evidence shows that it can cause anxiety and self-esteem issues in people which could even further develop into depression. Although this media can provide easy communication, it is public for everyone to see the intimate moments and may not be as dear of a memory as a andwritten form. Overall, the disadvantages of the use of social media in a relationship outweigh the benefits. Social Media free essay sample In today’s world where on-line business transaction is a norm, Social Media Outlets are sprouting just about every now and then to cater to the demands of the consumer public as well as to provide the means for different businesses to advertise and promote their respective services into the frontlines. Facebook, by far, is presently one of the leading Social Media platforms1 used by businesses to reach-out to consumers and possible business partners. With this growing trend, the conduct of business has greatly evolved from physically exchanging goods and services where the buyer and seller meet-up face-to-face, into the hassle-free on-line transaction and trading. Although these new means has brought about new challenges and risks in the conduct of business, marketing managers still adhere to the basics of running and promoting their respective businesses. These four (4) components are the foundation and guiding principles of a legally astute marketing manager in weighing day to day decisions in today’s modern world. We will write a custom essay sample on Social Media or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The first component is having a set of value-laden attitudes on the importance of the law to the firm’s success. Recognizing the importance of the law serves as the foundation in making all the decisions in every corporation. With this follows the observance of a set of corporate standards and attitudes that is anchored on the legality of each action. At the end of the day, it is not the question of how much you have made for the success of the company, but it is on how you did it. The businesses’ reputation is always at stake most specially when promoting products and services online and this requires a great amount of trust and confidence between the company and the buyer/consumer. Observing the legal aspects in every decision and transaction will greatly build-up the company towards positive growth. Role of a legally astute manager. Different solutions and outcomes are studied well in advance to avoid situations that will put the company at risk in the future. This is done through consultation with business strategist and legal advisors to help determine the efficient and effective ways of dealing business and avoiding possible hindrances. These consultations will also provide the manager important and critical information on the legal aspects of running the business. Having these information will lead to the next component of a legally astute manager which is by having the ability to exercise informed judgment when managing the legal aspects of business. A well-informed manager always makes the best decision and will shoulder the responsibility and the outcome of the company’s decisions. Although managers rely most of the time from their legal advisers in dealing with unexpected hindrances, it is but important for the legally astute manager to have a grasp of understanding the legal aspects of the situation at hand in order to come up with a sound decision. Disputes could highly occur in any online business transaction that is why a legally astute social media marketing manager should be always ready with alternative dispute resolutions. Negotiation is one of these alternative dispute resolutions wherein an agreement is made between the consumer and the service provider on any business venture they both might have agreed upon. These negotiations could be forward-looking or also known as transactional negotiations wherein both parties agreed upon the terms of their relationship and iron out the details of their transaction before they will initiate the deal (Bagley, C. 2013). On the other hand, a negotiation could be backward-looking also known as dispute negotiations wherein parties represented by the consumer and the service provider are already engaged in business go back to a negotiating table to resolve an unexpected issue that transpired after a deal was made and has caused a situation that might affect the successful completion of the business transaction. The critical role of the social media marketing  manager on this kind of alternative dispute resolution is to see to it that a set of agreements has been laid-out between the consumer and the service providers before, during and after they both go into a business transaction that utilizes the social media. Mediation is another method of alternative dispute resolution wherein both parties, the consumer and the service provider, has reached to a point and agreed for a neutral third party, known as the mediator, to mutually resolve an issue that transpired in their transaction. Mediators cannot dictate a solution to a problem, it is the disputing parties involved in a mediation process that should find a resolution to their dispute and agree to abide by it themselves. Mediation provides a fast, simple and inexpensive agreeable solution for parties involved who are willing to settle a dispute an d to maintain the business relationship. Arbitration on the other hand is another type of alternative dispute resolution whereby the parties involved in a dispute agreed to seek the aid of a neutral third party, an arbitrator, to find a resolution for them. In arbitration, the disputing parties should abide to the arbitrator’s decision. Among the three alternative dispute resolutions, the most effective in resolving genuine disputes that arise with consumers who may make purchases from businesses that provide links via social media is the Mediation wherein the social media platform acts as the mediator. A good example is when you buy a product online and it turned out to be something different from what you purchased. You can simply return the item back or have it replaced with the right item through a structured process already laid out and designed by the mediator to fix such disputes. Because business transactions made via the cyberspace are sometimes done between entities coming from different nations and/or states, the federal government can best control the transactions on social media under the implementation of the Commerce Clause. The Commerce Clause is a federal authority that gives Congress the power to regulate all activities that will transpire in the social media market. This power to regulate these activities and transactions involves promulgation of laws that will serve as policies and guidelines for both the consumer public and the service providers in order for them to have a business environment conducive of growth and trust. The three branches of the government have varying significant impacts on the overall transactions conducted via the social media. The Judiciary Branch of the government has the jurisdiction in all cases involving the consumers and service providers whether these transactions may be between entities represented by the state, people within the state and people from foreign nations. The Executive Branch of the government refers to the executive powers of the president and the executive departments and agencies that enforce the laws of the land. This branch is responsible for the execution of orders issued by the Judiciary Branch as well as the implementation of laws and regulations created by the Legislative Branch. On the other hand, the Legislative Branch of the government consists of the House and the Senate, collectively known as the Congress. It is the legislative branch that makes all laws that will govern the land. It is also the Congress that decides and declares war, regulates interstate and foreign commerce and controls fiscal policies. The Legislative Branch has the power that can effectuate the most significant impact on regulating e-commerce and other business transactions via the social media market because the Commerce Clause gives Congress the power to regulate commerce with other nations and between states.

Friday, March 13, 2020

Utilitarianism V. Kantianism

Utilitarianism V. Kantianism Ethics can be defined as "the conscious reflection on our moral beliefs with the aim of improving, extending or refining those beliefs in some way." (Dodds, Lecture 2) Kantian moral theory and Utilitarianism are two theories that attempt to answer the ethical nature of human beings. This paper will attempt to explain how and why Kantian moral theory and Utilitarianism differ as well as discuss why I believe Kant's theory provides a more plausible account of ethics. Immanuel Kant's deonotological ethical theory assesses if actions are moral based on the person's will or intention of acting. Kant's theory can be categorized as a deonotological because "actions are not assessed to be morally permissible on the basis of consequences they produce, but rather on the form of the agent's will in acting," (Dodds, Lecture 7) therefore his actions are based on duty and not consequential. Kantianism is based on three principles: maxims, willing, and the categorical imperative.English: Immanuel K ant Tomb in Koenigsberg Ð  Ã'Æ'Ã' Ã¯ ¿ ½...Kant states that a maxim is a "general rule or principle which will explain what a person takes himself to be doing and the circumstances in which he takes himself to be doing it" (Feldman, 1999, 201). It is important that this principle be universalisable and that the maxim can be applied consistently to everyone that encounters similar situations, therefore willed as a universal law. The second aspect of Kant's theory is willing. This involves the agent consistently committing oneself to make an action occur. He states that, "In general, we can say that a person wills inconsistently if he wills that p be the case and he wills that q be the case and its impossible for p and q to be the case together" (Feldman, 1999, 203). The last aspect of Kant's theory is the categorical imperative. The importance of the categorical...

Tuesday, February 25, 2020

Management strategic Term Paper Example | Topics and Well Written Essays - 500 words

Management strategic - Term Paper Example Retail coffee, European apparel, European nuts and snacks, U.S. meat snacks, European meats and Sara Lee branded apparel. Another significant decision taken parallel was to spin off the branded apparel business as Hanesbrands rather than selling it. This decision generated good cash flows for Sara Lee. After the retrenchment, Sara Lee Corporation took several strategic decisions to increase its sales and profits continuously. Quantitative goals were fixed for sales and profitability. For achieving these goals, the company decided to focus on three competitive capabilities. The first was to focus on customer needs and satisfaction. The second was to have appropriate category management to win new accounts or customers. The third was to focus on operational excellence through lean manufacturing and centralized purchasing. In addition to these capabilities, the company decided to develop a revised three division organizational structure according to customer types. These three divisions were Sara Lee food and beverage division, Sara lee Foodservice division and Sara Lee international division. This division was done in order to better realize the organizational

Sunday, February 9, 2020

PTC PROPOSAL Thesis Example | Topics and Well Written Essays - 500 words

PTC - Thesis Proposal Example As compared to males, the study that was presented by Bartoshuk, Duffy and Miller (1994) strongly suggest that there is a higher taste sensitivity for PTC/PROP among the females. In line with this, Fareed, Shah and Hussain (2012) made a confirmation that there are literally more female PTC tasters as compared to male. Women in general can be classified as taster or non-taster of PTC. Specifically the main purpose of this laboratory proposal is to analyse the PTC threshold of my female classmates. As such, this study aims to answer the question as to whether or not ethnic or racial considerations could somehow affect the ability of women to taste PTC. Likewise, it will also answer whether or not PTC concentration affects the tasters’ and non-tasters’ ability to taste PTC. In other words, the proposed laboratory test will seek to address the following research hypothesis: The laboratory test is composed of two rounds. The first round will require each participant to taste each of the six (6) tasting solution at a lower concentration. The second round will require each participant to taste each of the six (6) tasting solution at a higher concentration. Regardless of age, a total of 20 female students will be invited to participate in the laboratory tests. To learn more about the health status of each participant, each one of them will be requested to check their history of illnesses (i.e. diabetes, COPD, sinusitis, etc.). Prior to test, each of the research participants will be instructed not to smoke, eat, or drink for at least an hour (Hong et al., 2005). In relation to age and ethnic or race, the PTC taster status, taste threshold, and taste recognition threshold will be measured in each participant. As such, participants who are able to recognize the bitterness of PTC solution at a concentration of < 1.80 x 10-4 M will be classified as PTC tasters (Hong et al., 2005). Prior to tasting each sample, each participant will be

Thursday, January 30, 2020

Supernatural in Adventures of Huckleberry Finn and Macbeth Essay Example for Free

Supernatural in Adventures of Huckleberry Finn and Macbeth Essay â€Å"The use of the supernatural occurs immediately at the beginning of the play with three witches predicting the fate of Macbeth. The predictions of the witches give the audience a clue to Macbeth’s future† (fieldofthemes.com) Adding a supernatural effect to both the story of â€Å"The Adventure’s Of Huckleberry Finn† by Mark Twain and â€Å"Macbeth† by Shakespeare add an element of suspense and give the reader more to process and think about. In Huckleberry Finn, Jim feels very strongly about his belief in the supernatural. â€Å" Jim said the witches bewitched him and put him in a trance, and rode him all over the State, and then set him under the trees again, and hung his hat on a limb to show who done it.† (Twain, Mark). This adds humor into Huck Finn and a sense of suspense. Although Shakespeare’s â€Å"Macbeth† and Mark Twain’s â€Å"The Adventures of Huckleberry Finn† share a common theme involving the Supernatural, Shakespeare’s â€Å"Macbeth† utilizes the theme of the supernatural with greater impact because of the time period, the active supernatural characters, and the predictions that foreshadow the entire play. For example, during the time period of the 1600’s, the belief in the supernatural was a common and exciting thing. â€Å"Elizabethan era citizens believed that certain actions would invite good or bad luck, just as other actions could ward off bad luck.† This belief in the supernatural gave the play Macbeth much more credibility in the fact that it was relatable to the time period. Along with flattering King James by adding in scenes related to him, including supernatural efforts gave Shakespeare an even better reputation. King James â€Å"was Englands greatest witch hunter who was responsible for the deaths of more British witches than any other monarch in the history of England† (bukiska.com) Adding the supernatural elements made Macbeth even more watchable than it would have been without them. The supernatural characters, the witches, are the basis of the storyline in Macbeth. Without the witches predictions, Macbeth would have never become King or kill any of the people he ended up killing. These predictions foreshadowed the entire play and set up the basis of the storyline. The witches created a creepy and eerie feel to the story.

Wednesday, January 22, 2020

Propaganda and Its Effect on America Essay -- Advertising Advertisemen

Propaganda and Its Effect on America Thesis: Propaganda was a tool that leaders used to get people involved in wars of the past. Propaganda, a term that only reminds people of corruption and manipulation. Others, it reminds of advertising and raising American spirit. Well, they are both right. [â€Å"Propaganda† Pg. 1, sec.1]   Ã‚  Ã‚  Ã‚  Ã‚   Propaganda is a specific type of message presentation aimed at serving an agenda. At its root, propaganda is to propagate (spread around) a certain position or point of view, rather than just reporting the facts. Most propaganda is associated with politics or war time. It is used to help unite countries, especially the U.S. in the past. [Pg. 1, sec. 1] Most propaganda that people have heard of came from World War II in Nazi, Germany. They would be surprised to learn that the U.S. has done the same thing in the past. [Pg. 1, sec. 1]   Ã‚  Ã‚  Ã‚  Ã‚   Before World War I, uninterrupted public support was thought to be critical to all the wartime effort. In 1917, Wilson created the War Aims Committee on Public Information (CPI) to promote World War One Nationally, while advertising America overseas. Under the guidance of a journalist named Creel, the CPI gathered people from different aspects all over the world. The CPI mixed advertising techniques with a refined understanding of human psychology; its efforts represent the first time that a modern government distributed propaganda on such a large scale. It is intriguing that this occurrence, often linked with totalitarianism, emerged in a democratic state. [Pg. 1, sec. 14] Also, being that video was more popular than written propaganda, they begin to make videos. One propaganda video I came across was of an American citizen pretending to be a Japanese man in a very racially discriminating way. The man was obviously a fake Japanese man who was made to look Japanese by using stereotypes and donning a very obviously fake Japanese accent. [â€Å"My Japan† Pg. 2, sec. 2]   Ã‚  Ã‚  Ã‚  Ã‚   The video went on to try and convince Americans at home that Japan was to strong and formidable opponent in the war using Japanese newsreels. By using stereotypes and fear (see â€Å"Types of Propaganda†), America was trying to get America to accept their idea that the war was a good thing. [Pg. 2, sec. 2] Yet another example would be around Pearl Harbor. Right after Pearl Harbor, propaganda helped unite people in ... ...I. They were also a measure to manage inflation by removing money from the economy heated up by war efforts. [Pg. 1] By the end of WWII, over 85 million Americans had invested in war bonds, a number unmatched by any other country; and most of the credit can be given to propaganda. If a country had a mass of supporters it has a better chance of winning then a country that has to fight with only government funding and no supporters. Frankly, it would be a whole easier to strike fear into another country if you have more supporters to go along with a large army of well-trained soldiers. [Pg. 2]   Ã‚  Ã‚  Ã‚  Ã‚  To some people, the only reason we won any war was because of propaganda. They might also consider it sad that we had to manipulate America in order to get support, of course, that is their opinion. Maybe it wasn’t more of manipulation; maybe propaganda could be considered a â€Å"push† rather than a total brainwash. The U.S. is a democracy, and the survival of democracy depends on the ability of people to make decisions based on information; propaganda would be an easy and efficient way to get people this information and therefore give them the choice to support an idea or not. [ Rooij 2]

Tuesday, January 14, 2020

Marketing Communication Strategies for Kudler Fine Foods

Marketing Communication Strategies While Kudler Fine Foods (KFF) will offer similar products both domestically and internationally, the marketing communication strategies will be both similar and different amongst its regional interests. By understanding the comparing and contrasting of the KFF market strategies in the United States, as well as overseas, effective marketing communication can be determined and utilized. Comparison Considering the company’s expansion to both Canada and England, one obvious similarity, is that there will be no language barrier.Although phrases and slang may differ, for the most part, the labeling and promoting will be understandable by all countries. Language barriers can often be a struggle for international businesses, but in this case, interpreting market trends and consumer wants will be easier to help design effective marketing strategies. Likewise, KFF will meet competition in both domestic and international markets, which affects how commu nication strategies will change based on market needs.Competition will determine whether or not KFF will maintain its superiority in the domestic market and its success in the new international markets, (â€Å"Difference Between Domestic And International Marketing†,  2013). Contrast Similarly, the types of competitors and how to combat each situation will differ with the domestic and international marketing communication. For starters, KFF already has a foothold in the domestic market, whereas they are just entering a new market internationally. In this case, internationally market communication is more complex and requires more financial resources, time, effort, and contains higher risk.Differently, the audience will change between domestic and internationally consumers. Understanding the cultural differences and market demands are the highest priority. In this way, how a product is marketed will change amongst the regional locations. Also the laws that govern each countr y may affect what can be marketed and how. It is essential to understanding all business laws that pertain to KFF during the planning phase. Last, another noticeable difference is the budget amount for marketing in domestic and international strategies.The budget is smaller for the domestic marketing, because KFF already has a reputation built and already has the necessary marketing in place. However, internationally, the marketing requires building. In this way, the budget for marketing strategies will be higher, (â€Å"Difference Between Domestic And International Marketing†,  2013). Reference: Difference Between Domestic and International Marketing. (2013). Retrieved from http://www. differencebetween. net/business/difference-between-domestic-and-international-marketing/